Tuesday, August 13, 2013

Royal Caribbean Welcomed 50 Millionth Passenger

Royal Caribbean International reached an important milestone in its 45-year company history yesterday as it welcomed its 50 millionth passenger onboard its fleet of 21 ships.

“For more than 45 years, Royal Caribbean’s guiding principle has been to deliver the WOW to our guests, providing them with experiences, services and amenities that can only be found on Royal Caribbean,” said Adam Goldstein, President and CEO, Royal Caribbean International. “The men and women on our ships who deliver these WOW moments are what inspire our loyal guests to return to sail with us again and again.”

The milestone occasion kicks off a year-long celebration honoring the cruise line’s guests, business partners, employees, and crew. Spreading across the globe like a New Year’s Eve-style party, each of Royal Caribbean’s ships will recognize the milestone with shipboard festivities. The onboard events will mark the start of a year-long campaign where consumers are encouraged to share their favorite WOW moments with Royal Caribbean over the years by posting photos, videos, and memorable stories on Facebook, Twitter, and Instagram with the hashtag #RoyalWOW.

Royal Caribbean’s Gold Anchor Service is one of the factors that has helped the cruise line achieve this significant milestone and why the line was ranked among the top cruise lines in a recently released cruise line satisfaction report. The line is an award-winning global cruise brand with a legacy of innovation and introducing industry firsts never-before-seen at sea. The cruise line features an expansive and unmatched array of features and amenities found only on Royal Caribbean including Broadway-style entertainment and industry-acclaimed programming that appeals to families and adventurous vacationers alike. Owned by Royal Caribbean Cruises Ltd., the cruise line sails 21 cruise ships to the most popular destinations in the Caribbean, Europe, Alaska, South America, the Far East, and Australia and New Zealand.

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