To say that the announcement was presented in an unconventional way is something of an understatement. Cruise lines traditionally build up to the launch of a new ship with "reveals" that tease consumers with the ships' most outstanding features and save the announcement of a godmother until shortly before the final reveal of the ship itself. Thus far, all Royal Caribbean has "revealed" for Quantum of the Seas and Anthem of the Seas (her sister-ship) are basics—general size and anticipated inaugural dates. It was just earlier this month that steel was cut to begin construction, Royal Caribbean Marks Construction Milestone & Names Project Sunshine Ships.
We have to give the cruise line credit, the commercial was an attention getting—and flashy move. Chosen for her effervescent personality and ability to wow audiences, Royal Caribbean says Chenoweth's versatile range of roles made her a natural fit, given that Quantum of the Seas is poised to introduce unprecedented experiences and amenities. We'd just like to hear more about them.
"I am so excited to be named godmother of Royal Caribbean International's newest ship, Quantum of the Seas. I have been lucky to play many roles and I am looking forward to this one," stated Kristin Chenoweth. "I think the Royal Caribbean brand is the perfect match for me, especially with their history of providing exceptional entertainment experiences to their guests."
The Quantum class of ships, Quantum of the Seas and Anthem of the Seas, will build upon Royal Caribbean's legacy of revolutionary ship design and bold innovation. At 158,000 gross registered tons (GRT) and with a capacity of 4,100 guests based on double occupancy, the ships will debut in fall 2014 and spring 2015, respectively.
Video Courtesy of Royal Caribbean International